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Enterprise

OCR Cambridge Nationals Level 1/2

 

Contact: 

aabdullah@eat.uk.com

 

The Cambridge National in Enterprise and Marketing gives students the practical skills and applied knowledge they’ll need in business. Practical elements build on theoretical knowledge so that students can put their learning into practice while also developing valuable transferable skills.  There are three mandatory units

Unit R064: Enterprise and marketing concepts

Students explore the techniques businesses use to understand their market and develop products, investigate what makes a product viable and understand how businesses attract and retain customers.

Unit R065: Design a business proposal

Students are presented with a business challenge from which they create a researched and costed business proposal. They will carry out market research, present data, use idea generation tools, seek and act on feedback, and cost their proposals. In their work on this unit, they will develop their self-assessment, collaborative working, creativity, numeracy, research and evaluative skills.

Unit R066: Market and pitch a business proposal

Students prepare for and pitch the business proposal that they developed in the previous unit. They develop a brand identity and investigate how best to promote their product and then plan, practise and finally deliver their pitch. Afterwards, they review both their performance and their business proposal. This will help develop their analysis and self-evaluative skills as well as those relating to self-presentation.

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Enterprise Course Specification Download
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Curriculum Plan Download

Get in Touch

Head Teacher Mandeep Little (Head of School)

Executive Head Teacher Rebecca Smith

Ethos College

Knowles Hill Road
Dewsbury Moor
Dewsbury
West Yorkshire
WF13 4QS

Telephone01924 469170

Emailethosoffice@eat.uk.com

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